South Korea E-Cigarette Market Research Report 2019-2024



The “South Korea E-Cigarette Market Research Report: By Product, Gender, Age-Group, Distribution Channel, Regional Insight – Industry Size, Share, Competition Analysis, and Growth Forecast to 2024” report has been added to’s offering.

From $874.3 million in 2018, the market is predicted to expand to $3.5 billion by 2024 at a 24.3% CAGR during the forecast period (2019-2024).

Growing awareness about the ill-effects of tobacco smoke inhalation and technological advancements are leading to the progress of the South Korean e-cigarette market. Electronic cigarettes do not contain tobacco, rather come with a nicotine solution in a refill or vial, which, on being burnt, creates mist instead of smoke.

The product segment of the South Korean e-cigarette market is categorized into t-vapor, vaporizer, vape mod, and cig-a-like. Among these, vaporizers dominated the market during the historical period (2014-2018) in terms of volume and value, as these offer a similar experience provided by traditional cigarettes. While these will keep leading the market in the forecast period, t-vapors would experience the highest revenue CAGR (30.6%), with global brands competing intensely to capitalize on their growing popularity.

The various distribution channels for e-cigarettes in the country include vape shops, tobacconists, hypermarkets/supermarkets, and online platforms. Among these, hypermarkets/supermarkets, vape shops, and tobacconists accounted for almost 65.0% value share in the South Korean e-cigarette market in 2018.

During the forecast period, online channels will experience the fastest growth as manufactures are increasingly using them to sell their products. As the health effects of such products are still unclear, the national government increased the taxes on e-cigarettes by 117.0% in 2015, making manufacturers look for alternative sales platforms.

Key Topics Covered:

Chapter 1. Research Background

1.1 Research Objectives

1.2 Market Definition

1.3 Research Scope

1.4 Key Stakeholders

Chapter 2. Research Methodology

2.1 Secondary Research

2.2 Primary Research

2.3 Market Size Estimation

2.4 Data Triangulation

2.5 Assumptions for the Study

Chapter 3. Executive Summary

Chapter 4. Introduction

4.1 Definition of Market Segments

4.1.1 By Product Cig-a-like Disposable Rechargeable Vaporizer Open tank Closed system Vape mod T-Vapor Heat-not-burn Infused

4.1.2 By Distribution Channel Vape shops Hypermarket/Supermarket Online Tobacconist Others

4.1.3 By Gender Male Female

4.1.4 By Age-Group 16-24 25-34 35-44 45-54 55-65 65+

4.2 Definitions of Aftermarket Segments

4.2.1 By Type Refill By liquid type Nicotine-based liquid type Non-nicotine based liquid type By flavor Fruit Tobacco Menthol Candy Savory/spice Bakery/dessert Beverage Menthol tobacco Others Battery and charger Others

4.3 Value Chain Analysis

4.4 Market Dynamics

4.4.1 Trends Introduction of various flavors and fragrances Increasing R&D investment in technology

4.4.2 Drivers Shift toward e-cigarettes Technology advancement in product design Impact analysis of drivers on market forecast

4.4.3 Restraints Regulation on nicotine containing e-liquids Impact analysis of restraints on market forecast

4.4.4 Opportunities Customized liquid flavors gaining popularity

4.5 Porter’s Five Forces Analysis

4.6 Government Regulation/Taxes

Chapter 5. South Korea Market Size and Forecast

5.1 By Product

5.1.1 Cig-a-Like Market, by Type

5.1.2 Vaporizer Market, by Type

5.1.3 T-Vapor Market, by Type

5.2 By Gender

5.3 By Age Group

5.4 By Distribution Channel

5.5 By Region

5.6 South Korea E-Cigarette Aftermarket, By Type

5.6.1 E-Cigarette Refill Aftermarket, By Liquid Type

5.6.2 E-Cigarette Refill Aftermarket, By Flavor

5.7 By Region

Chapter 6. Competitive Landscape

6.1 List of E-Cigarette Manufacturers

6.2 Key Players and Their Presence in Different Segments of E-Cigarette Market

6.3 South Korea Market Share Analysis of Key Players

6.4 Recent Activity of Major Players

6.5 Strategic Developments of Key Players

6.5.1 Mergers and Acquisitions

6.5.2 Geographic Expansion

6.5.3 Product Launches

Chapter 7. Company Profiles

  • British American Tobacco p.l.c.
  • Altria Group Inc.
  • Japan Tobacco Inc.
  • Imperial Brands PLC
  • Philip Morris International Inc.
  • JUUL Labs Inc.
  • Shenzhen iSmoka Electronics Co. Ltd.
  • Shenzhen IVPS Technology Corporation Ltd.
  • Innokin Technology Co. Ltd.
  • Shenzhen Kanger Technology Co. Ltd
  • Korea Tobacco & Ginseng Corporation.

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